Campaigns
Childcare
$50,000
Healthcare
$75,000
PROTECT YOUR VALUE
Our “I’m a Million-Dollar Asset” campaign is focused on helping individuals calculate and protect their personal economic value with life insurance. Many people will realize that, based on future income and other personal factors, they are worth well over a million dollars!
Calculating and protecting your economic value is not only a sound financial strategy, but it can also serve as the catalyst to reimagine our lives and our legacies.
If you only have life insurance coverage through work, or are not maximizing and leveraging insurance to build wealth, take a few minutes to calculate your Personal Wealth Potential.
UNLOCK YOUR WORTH
This campaign is focused on the collective impact of families each owning adequate life insurance coverage to create community transformation and close the racial wealth gap in one generation.
As of 2022, in the U.S., the median net worth for Black families was $45,000. For Hispanic families, it was $66,000. And for White families it was $287,000—creating a vast wealth gap difference of nearly a quarter million dollars.
The potential inheritance created from a $500K life insurance policy could help a family bridge this racial wealth gap in just one generation. Our goal is to educate and activate one million diverse and underserved families to own at least $500,000 of life insurance, thereby creating $500 billion in financial protection and tax-free future income.
Families taking action to own life insurance
Life insurance protection against family
Financial protection and tax-free future income
W&E is uniting families, financial advisors, companies and community organizations around this community impact and economic empowerment campaign.
Join us on a new path to financial freedom and generational wealth.