We already Generated $50 Billion…
For Black Families

The Origin
This began as an agent-led movement at New York Life. The idea was simple, empower the Black community and Black agents to do more than just survive
We Had To Get Others Involved...
So we created a $50B campaign and empowerment tour—we involved cities, media, advocates, and believers from around the nation
The Results Were Amazing
We grew a tree of growth from the seed of an idea that blossomed into $50 Billion, 340,000 insured with over $50.5 billion of life insurance. And we helped agents take their business to the next level with higher policy premiums; lowered policy lapse rates; increased agent recruiting- retention and- promotion into management; enhanced camaraderie and morale; a success model for other target markets to follow; and a stronger brand and image for the company!
Now WE're Expanding
We are expanding 10-fold to a $500 billion goal across the industry. We will use our experience, evidence and track record to take this to the next level. We will empower more agents, strengthen more families, and create even more partnerships. Join us now if you’re ready to contribute to the $500 Billion in created wealth!